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Aftermarketing: Six Key Tools for Effective CRM
Merely Satisfied Customers Will Put You Out of Business
Shattering the Myths of Customer Loyalty
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Terry’s Quote of the Week:
Striving for customer retention without the knowledge of which customers are your profitable ones is a recipe for financial disaster.
Articles Available for Download:
Measuring the Health of Online Communities
Managing Through Rose-Colored Glasses
The Impact of Employee and Customer Satisfaction on Retail Sales
Driving Share of Wallet with Customer Satisfaction
Customer Research, Not Marketing Research
Customer Delight and the Bottom Line
Is Your SAT Survey Creating Dissatisfied Customers?
ISO 9001:2000 And Customer Satisfaction