Archive for 'Customer Winback'

Customer Winback; Back in the News!

Posted on 30. Nov, 2011 by .

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In tough times, businesspeople reevaluate all of their opportunities to boost sales.  So it’s no surprise that today we’re again hearing about winning back lost customers.  Even without the current financial downturn, pursuing lost customer has always made good sense.  After all, while the success rate of prospecting for new customers is generally 5% or [...]

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