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Wishing You a Delightful Holiday!

Posted on 24. Dec, 2011 by Terry Vavra in Customer Recognition, Customer Relationships, Managing Experiences

One discovery Tim Keiningham and I made a number of years ago, is that simply satisfying a customer isn’t enough to get that customer to become a truly loyal customer.

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Terry Vavra is a world-acknowledged expert in customer retention strategies, having authored (or co-authored) three groundbreaking books.
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