Wishing You a Delightful Holiday!
Posted on 24. Dec, 2011 by Terry Vavra in Customer Recognition, Customer Relationships, Managing Experiences
One discovery Tim Keiningham and I made a number of years ago, is that simply satisfying a customer isn’t enough to get that customer to become a truly loyal customer.



Terry Vavra is a world-acknowledged expert in customer retention strategies, having authored (or co-authored) three groundbreaking books. 