Tag Archives: selective perception
What You Hear Is All About Who You Are
Posted on 09. Feb, 2012 by tvavra.
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The surprising flap about Chrysler’s Clint Eastwood’s Super Bowl commercial “It’s Halftime America” should remind all of us that the messages we send out in all forms of media are always subject to selective perception (and interpretation). Psychology and the real world furnish numerous surprising examples: the “Mr. Bigott” cartoons of the World War II [...]
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About Terry Vavra
Terry Vavra is a world-acknowledged expert in customer retention strategies, having authored (or co-authored) three groundbreaking books.
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